Champions on Ice
azcentral.com/The Arizona Republic / Oct. 2001
» View mockups: Index page | Inside page
» View mockups for a proposed redesign (v.1): Index page | Inside page
» View mockups for a proposed redesign (v.2): Index page | Inside page
The client, a tour of professional and amateur ice skaters, wanted to retool its marketing strategy to aim at a younger, VH1-age, demographic. For the site, they wanted Flash elements to embellish the page but not distract too much from the content itself.
The site was redesigned in summer 2002.